Privacy Policy
Introduction
This Privacy Policy describes how Forme Pilates Inc. (“Forme”, “we”, “us”, or “our”) collects, uses, discloses, and protects your personal information when you access our website, use our services, make purchases, or otherwise interact with us (collectively, the “Services”).
By using our Services, you agree to the collection, use, and disclosure of your personal information in accordance with this Privacy Policy.
This Policy applies to personal information about individuals and does not apply to information relating to businesses or publicly available information, except where required by applicable privacy laws.
Consent
We collect, use, and disclose your personal information with your consent, except where otherwise permitted or required by law.
Your consent may be provided expressly or impliedly, including through your use of our Services. You may withdraw your consent at any time, subject to legal or contractual restrictions and reasonable notice. Please note that withdrawing consent may limit our ability to provide certain Services to you.
Information We Collect
Information You Provide to Us
We collect personal information that you voluntarily provide when you interact with us. This may include your name, email address, phone number, date of birth, account credentials, and payment information.
Where relevant to your participation in classes, we may also collect limited health-related information that you choose to provide, such as injuries or conditions that may affect your ability to safely participate.
Information from Third Parties
We may collect information from third parties where necessary to provide our Services. For example, we may collect emergency contact details that you provide or information relating to referrals or invitations sent to others.
Information Collected Automatically
When you use our website or booking platforms, we may automatically collect technical information such as your IP address, browser type, device information, pages visited, and usage patterns. This information helps us understand how our Services are used and improve user experience.
How We Use Your Information
We use your personal information for purposes consistent with applicable law, including:
● To provide, manage, and improve our Services
● To process transactions and manage bookings
● To communicate with you regarding your account, purchases, or inquiries
● To personalize your experience and tailor content
● To send marketing communications, where permitted and with your consent where required
● To conduct analytics, research, and service improvements
● To comply with legal obligations and enforce our agreements
● To protect the safety, rights, and property of our clients and business
We may also use your information for any additional purposes that we disclose to you at the time of collection or as otherwise permitted by law.
How We Share Your Information
We may disclose your personal information in the following circumstances:
● Service Providers: We may share information with trusted third-party providers who perform services on our behalf, such as payment processing, booking platforms, and website hosting.
● Business Transactions: Your information may be transferred in connection with a merger, sale, or reorganization of our business.
● Legal Requirements: We may disclose information where required by law, court order, or regulatory authority.
● Protection of Rights: We may share information where necessary to investigate fraud, enforce our policies, or protect the safety of individuals.
● With Your Consent: We may disclose your information for any additional purpose with your consent.
We may also share aggregated or de-identified information that does not identify you personally.
Data Transfers Outside of Canada
Your personal information may be stored or processed outside of your province or outside of Canada, including in the United States, where it may be subject to foreign laws.
By using our Services, you consent to such transfers. You may contact us for more information about our data handling practices.
Retention of Personal Information
We retain your personal information only as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting requirements.
When your information is no longer required, we will securely destroy, anonymize, or delete it in accordance with applicable laws.
Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your experience, analyze usage, and improve our Services.
Cookies may allow us to remember your preferences, facilitate login, and understand how users interact with our website. You may adjust your browser settings to refuse or delete cookies; however, doing so may affect the functionality of our Services.
We may also work with third-party advertising and analytics providers who use cookies or similar technologies.
Third-Party Websites and Services
Our website or Services may contain links to third-party websites or platforms. This Privacy Policy does not apply to those third parties, and we are not responsible for their privacy practices.
We encourage you to review the privacy policies of any third-party services you access.
Security of Your Information
We take reasonable administrative, technical, and physical measures to protect your personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
Your Rights and Choices
Depending on applicable laws, you may have the right to:
● Access the personal information we hold about you
● Request correction of inaccurate or incomplete information
● Request deletion of your personal information
● Withdraw consent to certain uses of your information
● Opt out of receiving marketing communications
You may exercise these rights by contacting us using the details below. We may require verification of your identity before processing your request.
Marketing Communications
With your consent, we may send you promotional emails or communications about our Services. You may unsubscribe at any time using the link provided in our communications.
Even if you opt out of marketing, we may still send you transactional or service-related messages.
SMS and Mobile Information
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Children’s Privacy
Our Services are not intended for individuals under the age of majority without parental or guardian consent. We do not knowingly collect personal information from minors without appropriate authorization.
Complaints
If you have any concerns about how your personal information is handled, you may contact us using the information below. If you are not satisfied with our response, you may have the right to contact the appropriate privacy regulator in your jurisdiction.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The updated version will be posted on our website with a revised effective date.
Your continued use of our Services constitutes acceptance of any changes.
Contact Information
Forme Pilates Inc.
3100 Principale-Ouest Ave, Unit 2
Dieppe, NB, Canada, E1K 0B3